The three-year bachelor's program in marketing through the Internet is available after the 12th grade. Digital marketing is the latest and most popular branch of marketing. Not just in India, but all around the world, the market for digital advertising is rising. Since practically every organization is moving its operations online, the demand for digital marketers is rising quickly and creating opportunities for numerous job seekers. Students with a BBA (Digital Marketing) are updated on some of the critical ideas of sales conversions, campaign analysis, and strategy development. Candidates for the BBA (Digital Marketing) program should possess critical thinking abilities, the ability to think creatively and innovatively, and strong interpersonal and communication skills. Six semesters make up the three-year BBA (Digital Marketing) program. Different topics connected to marketing and assessing businesses are covered in each semester. The program's curriculum covers a wide range of topics connected to digital marketing, including social media marketing, Search engine optimization, Ad words from Google, YouTube marketing, Analytics by Google, and Webmaster Tools. The students will be able to master all the techniques for getting their website to appear at the top of Google searches.
| S.No. | Course Name | Branch | Qualification |
|---|---|---|---|
| 1. | BBA (DM) | Management | 10+2 |
A BBA in Digital Marketing ensures that students are well-prepared to navigate and excel in this dynamic environment. The program’s emphasis on both theoretical knowledge and practical application ensures that graduates are equipped to meet the demands of modern businesses and stay ahead in a competitive job market. After completing BBA Digital Marketing, the various job opportunities can be explored in sectors like: